As Nietzsche once observed, sparing people shame is the sign of a humane sensibility.
It is also a good way to determine whether someone is potential friend material, say, for example, by admitting that you are jobless and on welfare or a sexual virgin or some other embarrassing truth and they don't look down on you for that or make a sny comment.
For all his magnetic charm and the facile entertainment provided by his TV show, Jeremy Kyle does essentially make a living from putting people to shame, including for being on benefits and being sexually promiscuous.
He acts as though nobody ever fucks up in life, including himself, and that the hapless individuals who get publicly humiliated on his show somehow deserve to be talked down to and judged - by him of all people.
Entertainment is not enlightenment, to say the least.